China announced new plans to implement even tighter packaging regulations for what is deemed excessive packaging. This includes packaging for what Chinese regulators consider to be “festive foods”. Last November China’s State Administration for Market Regulation (SAMR) implemented new regulations to govern local excessive packaging in conjunction with the local Ministry of Industry and Information Technology (MIIT) with enforcement planned to begin starting September 2023. These regulations apply to 31 food product categories from grains to beverages and 16 cosmetics categories including toothpaste. The new draft regulations recently announced will increase standards for what is termed “festive foods” such as rice dumplings traditionally served at festivals and holiday-type foods. The amendment specifies no more than three layers of packaging and that packaging must not exceed 20% of the product’s overall retail pricing.

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Posted on 12 May 2022